Anna Wintour’s 8 tips for young designers

The person known as `Ice Queen` Anna Wintour

Anna Wintour, veteran editor-in-chief of American Vogue for more than 25 years, who is respected and even… feared by the fashion world, and fashion editor Suzy Menkes had a talk with students of the prestigious fashion academy.

Over the years, Anna Wintour has always been known as the mentor and guide of young designers to find their place and achieve success in the fashion world, most recently including Alexander.

1. There is no guarantee that you will be immediately successful with your own brand

“I realized there is a tradition in England that you can do anything from scratch,” Wintour commented.

2. Find an associate who is good at accounting and business

“In my experience, often a creative designer is not good at grasping practical problems and numbers.

Let’s look at the example of Alexander Wang and his brother, Dennis;

3. Find a job for yourself.

“Get a job,” Wintour said without any doubt.

4. Don’t ignore resort or pre-fall collections

“In fact, 80% of what is sold in stores comes from mid-season collections: resort (for vacation, travel) and pre-fall (early fall).

Anna Wintour and Grace Coddington at a fashion show

5. Know how to express yourself

“We started a fashion fund to help young designers in the US in 2011 after 9/11.

If you don’t show enthusiasm and passion for yourself, your goals and what you’re doing, how can others feel that?

6. But don’t just focus on Instagram to become famous

Wintour may have been the first person to put a hashtag on the cover of Vogue (#worldsmosttalkedaboutcouple), but she doesn’t think that the number of `likes` on Instagram and `followers` on `Twitter` equates to true success.

“It is possible to become instantly famous in today’s world, whether through Instagram or any other form, but long-term and financial success is a completely different thing.

7. It’s not necessary to spend hundreds of thousands of dollars on a fashion show.

“A creative and interesting fashion presentation is just as effective as a fashion show.

8. Red carpet events need you, but don’t expect the opportunity to come right away

“Red carpet events in America have become little more than an exchange.

So, there’s an opportunity for you, but don’t expect your outfit to immediately appear at the Oscars.

See more Fashion startups – Danh Quy’s blog

See more Fashion Design Students: Making dreams come true – Lien Chi blog

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